Screw Marketing. Just be Remarkable!

Screw Marketing. Just be Remarkable!

One of the most common questions I get asked is, ‘How can I improve my marketing?’ My answer (stolen from Seth Godin) is: ‘Be more remarkable’.  Before you even think about marketing – look at what you’re taking to the market. Is it remarkable? That is: is it so surprisingly different that people will ‘remark’ […]

E-Mail – Free Yourself from Modern Day Slavery

E-Mail – Free Yourself from Modern Day Slavery

As a communication tool, the greatest strength of e-mail is that it allows you to do things in your own time. The greatest weakness of e-mail is that somewhere along the way, we have forgotten its greatest strength. Did you know it takes on average 65 seconds to regain your focus after dealing with an […]

The Myth of Multi-Tasking

The Myth of Multi-Tasking

Nowadays, society applauds people who ‘multi-task’. We openly admire them and revere their ability to ‘spin plates’ and ‘juggle balls’. These people look very productive: the sort of dynamic people we should aspire to be. However, in terms of productivity, the evidence stacks up against these ‘busy-busy’ people. Which would you rather listen to? A […]

Work on the Important things that are not Urgent

Work on the Important things that are not Urgent

We all know how many hours there are in a day but making the most of them can seem like an eternal struggle. Probably none of us uses every minute of every day wisely, but a lot of us could possibly take back a few hours here and there if we gave ourselves the chance […]

The Fisherman & The Businessman

The Fisherman & The Businessman

One of my favourite books is The 4 Hour Work Week by Tim Ferris (Amazon link UK, US). I try to read it at least once a year to remind me to keep doing things my own way. Inside this book there is a nice little fable about a fisherman and a businessman which goes […]

The Ultimate Short Cut to an Ideal Life

The Ultimate Short Cut to an Ideal Life

If you don’t know what you want out of life, then it is quite hard to set out to get it. The ultimate shortcut to your ideal life – getting to where you want to go in the shortest possible time – can only really be taken if you know where you want to get […]

Why My Dog is my Mentor?

Why My Dog is my Mentor?

I am not ashamed to admit that my dog Henry is my mentor. When I state that he is a genius and one of my greatest role models, people tend to look at me as though I’m a lunatic. It gets even more disturbing when they find out that I mentor other people for a […]

The Happiness Advantage

The Happiness Advantage

Is this the Greatest Win Win Idea in Business? I think this win win idea might be one of the best I have ever come across. Did you know that people who start off happy are more likely to succeed than people who start off unhappy? People who are happy have a competitive advantage over […]